Monkey Love!
Grease Monkeys: Alex, Nate, Keith, Eddie
Mr. Rex L. Utsler
President & CEO
Grease Monkey International, Inc.
7100 E. Belleview Ave.Suite 305Greenwood Village, CO 80111
Dear Rex,
Car maintenance is a nuisance I would prefer not to hassle with. Even a simple oil change. But an oil change at Grease Monkey is a great experience. I have enjoyed multiple experiences at 2 specific Grease Monkey locations in Centennial, CO.
The entire GM brand experience is pleasant. You understand that the brand experience is so much more than delivering a good oil change at a reasonable price with prompt friendly service.
The Monkey Love Brand Experience is all the touch points, starting with the un-littered appearance of the parking lot. A well dressed, uniformed. clean, friendly and professional manager greets me. I know it’s only an oil change, but I feel like my car is in good hands.
Sometimes I swing in just to get the tire pressure checked and air added in between. Consistently done with a high level of service.
The waiting room is CLEAN. The magazines are in readable condition. The TV works. There is a little play area with a few kid toys. The process is fast. Maybe this is part of getting ones oil changed anywhere, but I don’t think so. And, not so consistently.
Even the little sticker in the upper inside corner of the windshield is well worded, “Proud to Serve You”
I appreciate that on all my occasions, the crew is friendly, helpful, honest, knowledgeable, thorough and professional. And, they treat other customers as they treat me.
The best part of the whole experience is the after service experience. I get back into my car – and the front floor has been vacuumed and a red carnation placed on the dash. You bet I tell my friends where to go for car service.
I have learned that the flower program has been going on for many years across the entire chain. I forget it so it is still a delight and puts a pretty bow on the experience. For any sort of car ‘chore’, this one is pleasant. What a brilliant way to invest 20c for making a great lasting impression.
The details matter. You do them well.
Keep up the good work!
Thanks to Alex, Nate, Keith and Eddie at the County Line & Holly store in Centennial, CO!
FGof1
President & CEO
Grease Monkey International, Inc.
7100 E. Belleview Ave.Suite 305Greenwood Village, CO 80111
Dear Rex,
Car maintenance is a nuisance I would prefer not to hassle with. Even a simple oil change. But an oil change at Grease Monkey is a great experience. I have enjoyed multiple experiences at 2 specific Grease Monkey locations in Centennial, CO.
The entire GM brand experience is pleasant. You understand that the brand experience is so much more than delivering a good oil change at a reasonable price with prompt friendly service.
The Monkey Love Brand Experience is all the touch points, starting with the un-littered appearance of the parking lot. A well dressed, uniformed. clean, friendly and professional manager greets me. I know it’s only an oil change, but I feel like my car is in good hands.
Sometimes I swing in just to get the tire pressure checked and air added in between. Consistently done with a high level of service.
The waiting room is CLEAN. The magazines are in readable condition. The TV works. There is a little play area with a few kid toys. The process is fast. Maybe this is part of getting ones oil changed anywhere, but I don’t think so. And, not so consistently.
Even the little sticker in the upper inside corner of the windshield is well worded, “Proud to Serve You”
I appreciate that on all my occasions, the crew is friendly, helpful, honest, knowledgeable, thorough and professional. And, they treat other customers as they treat me.
The best part of the whole experience is the after service experience. I get back into my car – and the front floor has been vacuumed and a red carnation placed on the dash. You bet I tell my friends where to go for car service.
I have learned that the flower program has been going on for many years across the entire chain. I forget it so it is still a delight and puts a pretty bow on the experience. For any sort of car ‘chore’, this one is pleasant. What a brilliant way to invest 20c for making a great lasting impression.
The details matter. You do them well.
Keep up the good work!
Thanks to Alex, Nate, Keith and Eddie at the County Line & Holly store in Centennial, CO!
FGof1
Labels: grease monkey
posted by Focus Group of 1 @ 2:04 PM
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